Cencora solution

iPharma

iPharma enables pharmacies across Romania to place orders quickly and efficiently, with real-time visibility into product availability, order status, and promotions. The platform also helps pharmaceutical manufacturers connect with pharmacies through targeted promotional opportunities and valuable market insights.
Pharmacist taking order from the client
Available for
  • Pharma
Available in
  • Romania
Related capabilities
  • Commercialization support
Pharma representative speaking with the pharmacist

Reach pharmacies where they place their orders

Pharma representative speaking with the pharmacist

Discover product insights and promote your products directly to pharmacies with iPharma, a solution offering manufacturers unique access to participating pharmacies in Romania.

iPharma is an Alliance Healthcare online ordering platform used by community pharmacies across Romania. Our iPharma solution offers manufacturers unique access to participating pharmacies and a direct communication channel to an engaged audience in the flow of daily ordering.

 

 

Pharma representative speaking with the pharmacist

Promote your products with integrated banners

Promote products and share timely updates within the iPharma order management platform.

Formats

  • Small: 720 × 87 px
  • Large: 800 × 600 px
  • 15-second display time
  • Static JPG or animated GIF (up to 2MB)
  • Click-through link to your website

Why it works

  • High visibility in a high-usage environment
  • Access to online performance statistics
  • Supports both new product launches and established brands

How iPharma makes a difference

 

Because pharmacies use iPharma to run their day-to-day ordering, your brand messaging can resonate in a high-attention environment:

  • Ordering happens any time of day
  • Pharmacies see instant order status
  • Users access campaigns and product presentations (PDFs) through the platform
  • Pharmacies also rely on iPharma for practical updates, like product recalls notices and quality updates.

 

 

Pharmacy worker is talking with business person

iPharma by the numbers

Up to
1,200
pharmacies and operational units utilize iPharma
Up to
1,000
active users (minimum 2 clicks per day)
Package Stack
Up to
57,300
product lines sold through iPharma
 

Connect with our iPharma team 

Contact us to get connected with a team member who can help decide if our iPharma solution is the right fit for your business.