Seminario web

The transformative potential of AI in HEOR and market access

Artificial Intelligence (AI) is transforming the way health economics and outcomes research (HEOR) teams conceptualize models, analyze data, and prepare submissions. Watch the webinar recording to hear our experts discuss how AI and automation are improving the speed, accuracy, adaptability, and robustness of health economics and market access while meeting HTA transparency and reproducibility expectations.

Key highlights

  • Discover how AI accelerates HEOR model development and evidence synthesis, fill data gaps, and tackle the ever-growing literature base.
  • Understand best practices for transparency, auditability, and regulatory trust, and balancing complexity with simplicity.
  • Learn how “living models” and automated data flows are shaping the future of submissions.
  • Gain foresight into how AI will redefine HEOR workflows in 2026

Moderator:
Sam Nam, Director, Business Development, Cencora

Speakers:
Leanna Baker Williams, Manager, Market Access, Cencora
Paul Turner, Director, Evidence Generation & Value Communication, Cencora
Nicole Fusco, Assistant Director, Evidence Generation & Value Communication, Cencora

Access the recording to learn more and stay ahead in an evolving global healthcare environment

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